
FirstRand Takes Bold Step into UAE Market with 20% Stake in Optasia Ahead of JSE Listing
- M.D MARE

- Oct 28, 2025
- 1 min read
In a significant strategic move, FirstRand Limited has announced its acquisition of a 20% stake in UAE-based technology firm Optasia. This investment comes just ahead of Optasia’s much-anticipated listing on the Johannesburg Stock Exchange (JSE), marking a pivotal moment for both companies.
The partnership is expected to enhance FirstRand's footprint in the Middle East, leveraging Optasia's innovative solutions in financial technology and digital services. As the UAE continues to emerge as a hub for tech startups, FirstRand’s investment reflects its commitment to expanding its portfolio in high-growth markets.
Optasia, known for its cutting-edge digital financial services, is poised to utilize the influx of capital to accelerate its growth trajectory and enhance its product offerings. With the listing on the JSE, the company aims to raise significant funds to fuel its expansion plans, aligning with FirstRand's vision of tapping into new markets.
“Our investment in Optasia underscores our belief in the company’s potential and the growing tech landscape in the UAE. We are excited about this partnership as we work together to innovate and drive financial inclusion in the region,” said a spokesperson from FirstRand.
As both companies gear up for this new chapter, stakeholders are keenly watching how this collaboration will unfold, potentially setting the stage for greater synergies between the South African and UAE markets. The listing is expected to attract significant investor interest, positioning Optasia as a key player on the JSE.






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